Amadeus Releases Global Hotel Sales Leader Insights Report
According to new research released by Amadeus, more than 315 hotel and venue sales leaders worldwide said that finding qualified leads and standing out against rising competition are the biggest challenges shaping group and corporate sales in 2026. The findings were detailed in the newly published Global Hotel Sales Leader Insight Report. The report focused on global hotel and venue sales professionals responsible for managing group, event, and corporate business, and highlighted five themes defining commercial performance this year—from accelerating lead qualification and improving RFP process to strengthening commercial alignment and leveraging intuitive technology. Five Key Insights […]
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