Choice Hotels Launches Marketing Campaign Centered on Travel Values

NORTH BETHESDA, Maryland—Choice Hotels International, Inc. debuted its latest global marketing campaign centered on travel values, celebrating how the right stay can unlock more meaningful travel experiences. This campaign marks the company’s third year collaborating with actor and comedian Keegan-Michael Key. Developed in collaboration with Key, creative agency 72andSunny New York, media agency dentsu X, and Choice Hotels, the multi-channel campaign includes 30- and 15-second commercials running across TV, connected TV, digital, and social channels throughout 2026. […]

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