MINNEAPOLIS, Minnesota—IDeaS announced the debut of IDeaS Rate Data Advantage (RDA), an upgrade designed to help users evaluate market performance so they can drive increased revenue and profitability.   Building on IDeaS’ analytics capabilities, the enhancement offers insights to help hoteliers understand their revenue drivers within their competitive market. RDA compares real-time activity across multiple products, offerings, and room types, providing hoteliers with insight to grow incremental revenue.  By leveraging nearly 400 times more consumer rate shopping data, RDA enables operators to compete at a more precise level within their market, including insight into all room types and product offerings, as well as relevant data regarding key lengths […]

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