Red Roof’s President on Finding Solutions by Thinking Differently and Applying Lessons Learned

Red Roof’s president George Limbert has already visited over 100 hotels as part of a “Look & Listen” tour to learn from the experiences of franchise owners. At the recent 2022 Hunter Hotel Investment Conference, Limbert shared with LODGING some of what he’s learned from franchisees, his company’s plans and progress, current challenges, and even the value of a law school education for a hotelier like himself. How and why have you embarked on this […]

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