TakeUp Examines How AI is Reshaping Consumer Travel in New Report

WESTFIELD, Ohio—TakeUp released The Rise of AI-Planned Travel in 2026, a new consumer research report based on a survey of 300 U.S. travelers who took at least one overnight leisure trip in the past year. The study explored how travelers are using artificial intelligence to plan, research, and book their trips, and what that shift means for hotels and lodging operators. Powered by survey platform Pollfish, TakeUp gathered responses that found a traveler audience that is highly aware […]

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