Travel + Leisure Co. Announces Launch of Eddie Bauer Adventure Club
ORLANDO, Florida—Travel + Leisure Co. announced the launch of Eddie Bauer Adventure Club, a new hospitality concept. Marking its debut, the brand’s first destination is now open in Moab, Utah. Created in partnership with Authentic Brands Group (Authentic), owner of the Eddie Bauer brand, Eddie Bauer Adventure Club represents the brand’s first venture into hospitality. The club transforms Eddie Bauer’s ‘Live Your Adventure’ ethos into a stay experience that blends curated programming and access to the natural […]
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