August 2026

Hospitality operators have spent the past several years adding QR codes to nearly every guest touchpoint, including welcome folders, elevator banners, checkout counters, and feedba

VANCOUVER, Canada—Operto launched a new assessment that gives individual hotels visibility into how predatory OTAs are targeting their brand in search, which third-party sites ar

MONTGOMERY, Alabama—LivAway Suites announced that it has broken ground on its first hotel in Alabama, marking the company’s entry into the state. The Montgomery property is par

CHARLOTTE, North Carolina—Maya Hotels announced the opening of Hilton Garden Inn Steele Creek Charlotte, a new 124-room hotel in Steele Creek, positioned at the gateway to the Ri

SAN FRANCISCO, California—Mindtrip, in partnership with Sabre, Sojern and MMGY Travel Intelligence, released new research showing a growing disconnect between traveler behavior a

MIAMI, Florida—Hunter Advisors announced the sale of the Hampton Inn & Suites Lakeland-South Polk Parkway, a 117-room hotel in Lakeland, Florida. The transaction was brokered

U.S. hotel performance strengthened during the first half of 2026, with rising room rates, occupancy, total revenue, and gross operating profit margin (GOP margin) contributing to

NEW YORK—GuestCentric and HOVR announced a partnership that activated interactive video experiences across 865 booking engines in one morning. HOVR and GuestCentric enabled centr

CHICAGO, Illinois—Waldorf Astoria Chicago announced the debut of its reimagined 14,000-square-foot spa. The refreshed space includes an updated design and treatment menu, bringin

ARLINGTON, Virginia—The U.S. hotel industry reported an 18th consecutive week of positive year-over-year comparisons, according to CoStar’s latest data through August 15. U.S.