How HE Labs Is Evaluating the Next Generation of Hotel Technology
Technology is reshaping hotel operations, but determining which solutions deliver meaningful value remains a critical challenge for hoteliers. In May, Hotel Equites appointed Brian Jenkins as the head of HE Labs, a division dedicated to innovation and incubation through the evaluation of emerging technologies, building AI-driven workflows, and developing operating models designed to boost performance. In an interview with LODGING, Jenkins discussed his role at HE Labs and its approach to technology. He also shared […]
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