New Report: U.S. Hotels Delivered Strong Gains in H1 2026, But Performance Varied by Segment

U.S. hotel performance strengthened during the first half of 2026, with rising room rates, occupancy, total revenue, and gross operating profit margin (GOP margin) contributing to year-over-year gains, according to the latest HotelData analysis.  Across all hotels in the HotelData.com sample, H1 ADR increased 7.1 percent from $197.99 in 2025 to $211.96 in 2026. Occupancy rose 1.1 percentage points to 67.9 percent, while RevPAR increased 8.9 percent from $132.24 to $144.01. TrevPAR also increased, rising 9.2 […]

The post New Report: U.S. Hotels Delivered Strong Gains in H1 2026, But Performance Varied by Segment appeared first on LODGING Magazine.

This post was originally published on this site

847-205-2725.

CHICAGO

One Northbrook Place
5 Revere Drive, Suite 200
Northbrook, IL 60062

NASHVILLE

4117 Hillsboro Rd. | Suite 10255
Nashville, TN 37215

Fill out the form below or give us a call at 847-205-2725.

This field is for validation purposes and should be left unchanged.