New Study Shows Travelers Are Ahead of the Travel Industry in AI Adoption
SAN FRANCISCO, California—Mindtrip, in partnership with Sabre, Sojern and MMGY Travel Intelligence, released new research showing a growing disconnect between traveler behavior and travel industry readiness regarding AI. The study found that 54 percent of travelers have already used AI to plan travel and 75 percent intend to use AI for future trips. Meanwhile, only 22 percent of destination marketing organizations (DMOs) currently offer AI trip-planning capabilities on their websites, and 26 percent have a […]
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